There are people who travel and there are people who give and where those two worlds align there exists a service called iJourneyGreen.org, today’s leaf of the day. The site allows travelers to have an impact on the places they visit. Whereas most people take pictures, take souvenirs, or take hotel shampoo bottles, iJourneyGreen let’s people give. In the form of a Travel Credit, travelers to Mexico can contribute to natural resource management, visitors to South Africa can provide assistance to refugees and a European credit can help restore a monument, for example.
What a great way to enrich a traveler’s connection with the countries they visit. But visually, iJourneyGreen could use some tweaks. The logo has “.org” at the end when the actual url is “.com”. An easy change and a worthwhile clarification. I also take issue with the lowercase “i” as it seems like a mild attempt to piggyback on Apple’s popularity and forward thinking. Not sure it fits. Most importantly, you’ll notice that the common denominator among travel websites is mind-boggling destination photography. Food for thought.